Scientific research on creatives and creativity
Academic collaborators
10/2025 - ongoing
A survey on mental health in the Indian music industry
Team
Research
Dr George Musgrave, Oliver Durcan, Megha Balani, Kripi Malviya, Senjuti Maitra
Operational and Technical
Shilpi Gupta, Megha Balani, Kripi Malviya, Senjuti Maitra
Partners
Goldsmiths University of London, Global Music Institute, Tavta
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Background
Creative Empirical is leading data analysis for It's Time to Talk, the first ever national mental health survey of India's music industry.
It's Time to Talk was a collaborative research project led by the Global Music Institute (India), TATVA (India), Goldsmiths, University of London (UK), and Creative Empirical (UK). The project aimed to establish an evidence base to profile the mental health of people working in India's music industry to inform ways to support industry-specific needs and challenges.
Methods
It’s Time to Talk was a quantitative cross-sectional survey for anyone in the Indian music industry. It is designed to test associations between demographics, industry status, industry-specific experiences and impressions and mental health. Creative Empirical led the data analysis and statistical reporting of research findings for industry training materials, industry reports, and peer-reviewed academic publications in global health.
Read the reports
Next steps
These findings will support evidence-based action within the music industry while also contributing to wider academic and policy discussions.
Academic articles are currently being written up and will be shared in 2027.
Creative Empirical is leading data analysis for It's Time to Talk, the first ever national mental health survey of India's music industry.
It's Time to Talk was a collaborative research project led by the Global Music Institute (India), TATVA (India), Goldsmiths, University of London (UK), and Creative Empirical (UK). The project aimed to establish an evidence base to profile the mental health of people working in India's music industry to inform ways to support industry-specific needs and challenges.
Methods
It’s Time to Talk was a quantitative cross-sectional survey for anyone in the Indian music industry. It is designed to test associations between demographics, industry status, industry-specific experiences and impressions and mental health. Creative Empirical led the data analysis and statistical reporting of research findings for industry training materials, industry reports, and peer-reviewed academic publications in global health.
Read the reports
Next steps
These findings will support evidence-based action within the music industry while also contributing to wider academic and policy discussions.
Academic articles are currently being written up and will be shared in 2027.